another definition in the dictionary:
Psychological_P-pricing intended to influence the customers' perception of the actual price of a product, two common forms of psychological pricing are odd pricing and prestige pricing. See Odd Pricing, Prestige Pricing.
Materials_Handl-the activities involved in the physical handling and moving of inventory.
an individual who actively provides opinions about products to others or from whom views, opinions and advice is sought. See Key Influence People.
Australian_Coun
the central body of the trade union movement in Australia, formed in the 1920s to represent the inte ...
another definition in the dictionary:
Call_Report-a written record of sales calls made by a representative for submission to a supervisor. See Call.
Australian_Stan-a system developed by the Australian Bureau of Statistics as a method of defining and classifying products.
Mission
see Corporate Mission. ...
another definition in the dictionary:
Pull_Strategy-promotion to end-users (mainly by means of advertising, sales promotion and publicity) rather than to members of the marketing channel (mainly by personal selling) to facilitate the flow of a good or service from producer to final consumer. See Push Strategy, Push-Pull Strategy.
Forward_Integra-a strategy for growth in which a company develops by seeking ownership of, or some measure of control over, its distribution systems. See Backward Integration, Horizontal Integration.
Exclusive_Assor
an assortment strategy in which a reseller decides to carry the product line of only one manufacture ...
another definition in the dictionary:
Flighting-scheduling advertising campaigns in irregular bursts followed by periods of relative or complete inactivity. See Continuity, Pulsing.
Market-all the buyers and potential buyers of a product who profess some level of interest in it and who can afford it.
Sponsor_Trainin
pairing sales recruits with experienced salespeople who are responsible for their training in the fi ...
another definition in the dictionary:
Shelf_Talker-a sign or tag used in a retail store to focus customer attention on a promoted product, especially useful in in-aisle promotions when products are difficult to shelve in special ways.
Quantity_Discou-a price reduction made to encourage a purchaser to order a larger quantity than would otherwise have been purchased.
Organisational_
the way in which a firm has arranged its lines of authority and communication, and allocated duties ...
another definition in the dictionary:
Banded_Pack-a consumer sales promotion in which two related product items are banded together and sold at a special price. See Price Packs.
Secondary_Resea-the collection of marketing research data using previously published sources. See Primary Research.