another definition in the dictionary:
Industrial_Good-goods and services purchased by industrial buyers for use in the production of their own goods and services or in the conduct of their business, industrial goods can be broadly classified as equipment, raw materials and services. See Industrial Product Classes.
Product_Organis-the deployment of a firm's sales force or the organisation of its marketing activities so that a separate division is responsible for each of its major products or product groups. See Organisational Structure.
POSSLQ
abbrev. Persons of Opposite Sex Sharing Living Quarters, sometimes written as POSLSQ - Persons of Opposite Sex Living in Same Quarters.
see also:
Service
an intangible product, any product offering that is essentially intangible. ...
another definition in the dictionary:
Marketing_Progr-the combination of all of an organisation's marketing plans.
Corporate_Issue-advertising in which an organisation states publicly its position on a controversial issue. See Advocacy Advertising, Corporate Advertising.
Cents_Off_Deal
see Price Packs. ...
another definition in the dictionary:
Buying_Centre-everyone within an organisation who participates in a buying decision, categories of participants within the buying centre are commonly referred to as users, influencers, deciders, buyers and gatekeepers. See Buyers, Deciders, Gatekeepers, Influencers, Users.
Piggybacking-a low-cost market entry tactic in which manufacturers of products arrange for manufacturers of complementary, non-competing products to represent their products in another country or region.
Personal_Income
the wages, salary, etc. earned by an individual. ...
another definition in the dictionary:
Omnibus_Survey-a type of marketing research survey, commonly organised by a major professional marketing research company, in which different cross sections of the community are interviewed by probability sampling at regular intervals about buying habits, product and brand preferences, etc, called an 'omnibus' survey because any marketer can join in (on a regular or ad hoc basis), for a fee, to add questions.
Distribution_Ba-pricing methods designed to recover or offset the costs associated with the shipment of goods to distant customers. See Geographic Pricing.
JIT
abbrev. Just-In-Time Inventory System. ...
another definition in the dictionary:
Hold_Strategy-a course of action appropriate for a product (usually in the decline stage of its life cycle) in which a company decides to hold by keeping expenditure on it to a minimum to maximise the return before having to delete it from the line. See Harvest Strategy.
Data_Collection-the activity of gathering facts or information about a subject in a marketing research study. See Marketing Research.
Audiotext
a relatively new, alternative promotional medium in which an advertiser's recorded message is reache ...
another definition in the dictionary:
Controlled_Allo-see Planned Economy, Command System.
CIF_Pricing-see Cost-Insurance-Freight Pricing.
