another definition in the dictionary:
Market-all the buyers and potential buyers of a product who profess some level of interest in it and who can afford it.
Contract_Law-the body of law relating to contracts.
Packaging
the materials (glass, aluminium, cardboard, etc) originally intended merely to contain and protect a product, in recent years the role of packaging has been broadened so that, in addition to containment and protection, its purpose is to attract attention, provide additional product information, and assist in promotion.
see also:
Poster
an outdoor advertising medium, a billboard. ...
another definition in the dictionary:
Form_Utility-the value given to a product by virtue of the fact that the materials and components which comprise it have been combined to make the finished product. See Utility.
Inflation-an economic situation in which rising prices result in a fall in the purchasing value of money.
Credit
the allowance of time in which to pay for a purchase. See Consumer Credit. ...
another definition in the dictionary:
Adoption_Rate_D-factors which influence the rate of adoption of a new product. See Communicability, Compatibility, Complexity, Divisibility, Relative Advantage.
Sales_Potential-an organisation's expected sales of a product in a given market for a specified period, the share of the total market that a firm can reasonably expect to attain in a given time. See Market Potential.
Market_Research
the systematic gathering of information about a market by means of survey, observation or experiment ...
another definition in the dictionary:
Foothold_Firm-see Market Nicher.
Fad-a product, especially a fashion, that comes quickly to the attention of an eager public, achieves peak sales in a relatively short time, and rapidly declines in popularity, that is, a popular product with a particularly short life cycle. See Fashion.
Brand_Familiari
the awareness consumers have of a particular brand. ...
another definition in the dictionary:
Social_Class-the level of society to which an individual belongs, Australians, generally, perceive themselves as being members of either the upper-middle class, middle class or working class.
Idea_Screening-see Screening.
Maintenance_Sel
generating sales volume from existing customers. ...
another definition in the dictionary:
Planning_Horizo-the total timespan covered by a firm's marketing plans, the length of the planning horizon is commonly determined by the degree of uncertainty in the environment.
Product_Modific-any substantial change made to the attributes (size, shape, colour, style, price, etc.) of a product, modification of a product is usually undertaken in an attempt to revitalise it in order to increase demand.
