another definition in the dictionary:
Counterfeiting-the copying of a competitor's well-known products. Some counterfeit products are intended to look as much like the original as possible, including the brand name, others are close, but not exact, copies, still others are cheap and unconvincing imitations. Counterfeiting is generally illegal.
Pareto_s_Princi-the idea or notion in business, commonly known as 'the 80:20 rule', which says that eighty per cent of the revenue comes from twenty per cent of the products, that eighty per cent of the sales volume is derived from twenty per cent of the customer accounts, etc, named after Vilfredo Pareto, the nineteenth century economist and sociologist.
Paretopsony
a market situation in which there are a few large buyers and many smaller ones.
see also:
Case_Allowance
discount allowed on products sold to retailers to encourage them to purchase in larger quantities. S ...
another definition in the dictionary:
Brand_Promiscui-consumer buying behaviour marked by an absence of brand loyalty. See Brand Loyalty.
ADMA-abbrev. Australian Direct Marketing Association.
Prestige_Produc
items of superior quality, high status merchandise. ...
another definition in the dictionary:
Captive_Product-a product made specifically to be used with another, such as a refill with a ball-point pen, a blade with a razor, a battery with a torch, etc.
CPA-abbrev. Critical Path Analysis.
Researcher_Cont
a form of nonprobability sampling in which the researcher selects the respondents in a marketing res ...
another definition in the dictionary:
Advertising_Goa-a particular communication task to be accomplished with a specific target audience in a given period of time.
Market-all the buyers and potential buyers of a product who profess some level of interest in it and who can afford it.
Selling_Formula
various formulae used by salespeople to guide their presentations to buyers. See AIDA, Formula Selli ...
another definition in the dictionary:
Greeters-a mid-nineteenth century term for a salesperson, greeters, representing manufacturers and wholesalers, met retailers in hotel lobbies as they arrived on buying visits.
Budgeting_Model-see Computer Modelling.
Microanalytical
a descriptive model, designed to communicate, explain or predict some real system or process, in whi ...
another definition in the dictionary:
Promotional_Sto-merchandise offered at a reduced price to a reseller for some special promotion or festive occasion, also referred to as Seasonal Stock.
Non_Selling_Act-tasks other than selling activities which form part of a salespersonís duties and responsibilities - paperwork, reports and sales meetings, for example.
