another definition in the dictionary:
In_Home_Shoppin-see Home Shopping.
Indirect_Compet-advertising intended to stimulate purchase of a particular brand at some future time. See Direct Competitive Advertising.
Performance_Pri
price can often offset other 'time prices'. See Non-Monetary Price, Time Price.
see also:
Contract_Carrie
a transportation firm operating exclusively in one industry and contracted to particular firms. ...
another definition in the dictionary:
Decision_Making-choosing between alternative courses of action using cognitive processes - memory, thinking, evaluation, etc, also called Problem Solving.
Geographic_Pric-see Geographical Pricing.
Boston_Consulti
a Harvard-based marketing consultancy, best known for its portfolio analysis technique devised in 19 ...
another definition in the dictionary:
National_Brand-see Manufacturerís Brand
Introductory_St-the first stage in the life cycle of a successful product, the product wins acceptance relatively slowly, there are limited versions of it, there is no competition, distribution is patchy, promotion is designed to inform the market (rather than to persuade or remind), penetration or skimming pricing strategies are appropriate.
Performance_Pri
price can often offset other 'time prices'. See Non-Monetary Price, Time Price. ...
another definition in the dictionary:
Pre_Testing-the testing of a questionnaire, advertisement, etc on respondents selected from the target market before using it in a full-scale research study, campaign, etc. See Questionnaire Pre-testing.
Expense_Quota-the amount budgeted for a salesperson for expenses associated with making sales in a territory, used as a cost control measure by sales managers.
Daily_Activitie
a record of a salesperson's activities on a day-by-day basis, showing clients visited, products pres ...
another definition in the dictionary:
Pressure_Group-any group of individuals who work together to exert an influence upon the decision-making of a company to achieve some specific outcome.
ABC_Inventory_A-the classification of goods held in inventory according to sales volume, the classification is used primarily to determine stock location within the warehouse.
Selling_Process
the separate, but related, stages forming the activity of personal selling, these include preapproac ...
another definition in the dictionary:
Product_Life_Cy-a concept which draws an analogy between the span of a human life and that of a product, suggesting that, typically, a product's life consists of four stages - introductory, growth, maturity and decline, the concept is used as a tool to formulate marketing strategies appropriate to each of the stages.
ADMA-abbrev. Australian Direct Marketing Association.
