Marketing Dictionary

another definition in the dictionary:

Administered_Ve-a co-ordinated system of distribution channel organisation in which the flow of products from producer to end-user is controlled by the power and size of one member of the channel system rather than by common ownership or contractual ties. See Contractual Vertical Marketing System, Conventional Marketing System, Corporate Vertical Marketing System, Vertical Marketing System.

Customer_Orient-a management philosophy or state-of-mind in which it is recognised that the effective and efficient satisfaction of customer needs and wants provides the surest means of achieving the organisation's own goals.

Person_Marketin

marketing activity aimed at creating target market awareness, and a favourable opinion, of a particular person.



see also:

Salary_Plan
a salesforce compensation method in which salespeople are paid a straight salary, a salary plan appr ...

another definition in the dictionary:

Place_Marketing-marketing activity intended to promote an awareness, and favourable opinion, of a particular place or region.

Alternative_Med-media vehicles, apart from the traditional ones, which are available for promotional purposes, examples of newer alternative media are video catalogs and audiotext. See Video Calalog, Audiotext.

Missionary_Sell
selling in which the salesperson's role is to inform an individual with the power to influence other ...

another definition in the dictionary:

Media_Schedule-a plan which outlines when and how often a company will advertise.

Account_Objecti-the specific aims and sales goals to be achieved within a specified period by a salesperson for an account for which he or she is responsible.

Compensation
remuneration for work done on behalf of another. ...

another definition in the dictionary:

Franchising-an arrangement in which a supplier grants a dealer the right to sell a product in return for some percentage of the total sales, typically, the supplier provides buildings and equipment, management advice and marketing assistance to the franchisee, who agrees to operate according to the franchisor's general rules.

Social_Class-the level of society to which an individual belongs, Australians, generally, perceive themselves as being members of either the upper-middle class, middle class or working class.

Idea_Screening
see Screening. ...

another definition in the dictionary:

Sales_Effect_Re-marketing research to assess the effect an advertisement or some other promotional activity is having, or has had, on sales of the product being advertised. See Advertising Effectiveness.

Horizontal_Chan-discord among members at the same level of a marketing channel, eg. wholesaler-wholesaler discord or retailer-retailer discord. See Channel Conflict, Inter-Type Channel Conflict, Vertical Channel Conflict.

Served_Market
that part of the total market which a company decides to target, also called the Target Market. ...

another definition in the dictionary:

Account_Objecti-the specific aims and sales goals to be achieved within a specified period by a salesperson for an account for which he or she is responsible.

Receiver-the target of a message in the communication process.


Please, choose the letter

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z




SiteMap Katalog ORN New Marketing Dictionary MySQL query error