another definition in the dictionary:
Activity_Quota-a common form of sales assignment, goal or target used to measure a sales representative's performance in relation to his or her selling activities, activities used in this way include total calls made, total sales made, number of new accounts opened, number of displays set up, and so on. Other common forms of sales quotas are unit volume quotas, dollar volume quotas, gross margin quotas and net profit quotas. See Sales Quota.
Intensive_Distr-making a product available in as many outlets as are willing to stock it. See Distribution Intensity, Exclusive Distribution, Selective Distribution.
a form of promotion utilising the services of a sales team, one of the major controllable variables (with advertising, sales promotion and publicity) of the promotion mix. See Promotion Mix.
Guided_Dreams_
a method of collecting qualitative marketing research data in which respondents are asked to imagine ...
another definition in the dictionary:
Product_Line_Le-the number of different products in a product line. See Product Line.
Attitudes-enduring favourable or unfavourable feelings, emotions and action tendencies towards a issue or subject.
Better_Mousetra
the mistaken notion that if a company produces a technically better product than its competitors it ...
another definition in the dictionary:
Emotional_Risk-the concern or uncertainty felt by a prospective buyer that he or she will feel bad about the purchase afterwards, also called Psychological Risk. See Risk.
Performance_Pri- price can often offset other 'time prices'. See Non-Monetary Price, Time Price.
Daily_Sales_Pla
a record of a salesperson's intended sales calls on a day-by-day basis, listing the clients to be vi ...
another definition in the dictionary:
Economic_Enviro-factors in the economy, such as inflation, unemployment, interest rates, etc., that influence the buying decisions of consumers and organisations.
Marketing_Organ
the structure of the marketing function within the organisation, the two most commonly used approach ...
another definition in the dictionary:
Flanking_Strate-see Flanking Attack, Flanking Defence.
Manchester_Man-an old term for a salesperson, originally used in reference to salespeople hired by textile firms in Manchester, England, in the late eighteenth century to sell the goods produced by the developing factory system.
Competitive_Equ
a market situation of relatively stable competitive position and activity. ...
another definition in the dictionary:
Marketing_Analy-see Marketing Audit.
Continuum_of_Sa-the idea that all kinds of sales jobs are similar in some respects but vary in the degree of difficulty involved, the difficulty is linked to the amount of creativity required in finding new customers and persuading them to buy, and to the tangibility and complexity of the product.