another definition in the dictionary:
Silent_Close-a closing technique in which the salesperson presents or demonstrates the product to the prospective buyer and then deliberately stops talking, the salesperson simply waits for a favourable response from the buyer. See Close.
Above_the_Line_-advertising which employs one of five main media - the press, television, radio, cinema and posters. See Below-the-Line Advertising.
marketing activity intended to promote an awareness, and favourable opinion, of a particular place or region.
Potential_Marke
all the individuals and organisations in a particular market who have some level of interest in the ...
another definition in the dictionary:
Safety_Needs-the desire of humans for safety, shelter, security and warmth. See Maslow's Hierarchy of Needs.
Price_Packs-a type of sales promotion in which consumers are offered a reduction in the regular price of a product, the amount of the reduction is usually marked, or 'flagged', prominently on the label or package, also called a 'cents-off' deal.
Risk
the chance a purchaser takes that the product will not function as expected or satisfy the felt want ...
another definition in the dictionary:
Full_Function_M-see Full-Service Wholesaler.
Market_Potentia-the size or value in dollars of a total market should all those who profess a level of interest in a product, and can afford to buy, purchase it.
Marketing_Objec
specific, measurable aims or expected outcomes of marketing activity to be achieved in a given perio ...
another definition in the dictionary:
Commodity_Rate-a rate which is applied in any situation where freight is product specific rather than based on volume or weight, also called a Special Rate.
Proactive_Marke-marketing activites which anticipate competitive action and attempt to forestall it, offensive strategies. See Reactive Marketing Strategies.
Competitive_Att
options available for attacking a competitor, these include a frontal attack (head-on), a flanking a ...
another definition in the dictionary:
Private_Carrier-any form of transport operated by an independent organisation and used for the shipment of goods. See Common Carrier, Contract Carrier
Advertising_Mes-the central, underlying idea or theme within an advertisement.
Assembly_Market
see Assemblers. ...
another definition in the dictionary:
Consumer_Durabl-a classification of consumer products consisting of goods with a long useful life, such as cars, electrical appliances and furniture. See Consumer Non-Durables.
Psychographic_S-the division of a heterogeneous market into relatively homogeneous groups on the basis of their attitudes, beliefs, opinions, personalities and lifestyles, sometimes called 'State-of-Mind' Segmentation.