another definition in the dictionary:
Baby_Bouncers-the generation of people who are the children of the 'baby boomers', also referred to as Yuppie Puppies. See Baby Boomers.
Adaptivising-a planning philosophy implying a firm's intention to continue to maintain, and expand, its present operations, to do better things in the future than have been done in the past. See Optimising, Satisficing.
the value agreed upon by the buyer and the seller in an exchange, one of the four controllable variables (with product, promotion and place) of the marketing mix. See Marketing Mix.
Follow_Up
the vital final stage in the selling process, the salesperson's call-back upon a client after the or ...
another definition in the dictionary:
Retailers-members of the distribution channel who sell directly to the consumer.
Selling_Concept-the philosophy or orientation of an organisation which emphasises aggressive selling to achieve its objectives, firms characterised by this approach often rely upon pressure selling and manipulative sales techniques to win business.
Sales_Manual
a set of printed materials containing product descriptions and related information for the guidance ...
another definition in the dictionary:
Market_Penetrat-a growth strategy in which a company concentrates its efforts on its target market in order to attract a higher percentage of users of its product.
Financial_Risk-concern in the buyer's mind that the product being considered for purchase is too expensive, or will be a waste of money. See Risk.
Corporate_Cultu
the particular strategies, style, systems, environment and shared values within an organisation whic ...
another definition in the dictionary:
Piggybacking-a low-cost market entry tactic in which manufacturers of products arrange for manufacturers of complementary, non-competing products to represent their products in another country or region.
Open_Promotion-a sales promotion which is advertised widely and available to all who wish to enter. See Closed Promotion.
Local_Buy
the buying of media (print, newspapers, television, radio and outdoor advertising) serving a local r ...
another definition in the dictionary:
Buddy_System-an on-the-job sales training method in which an experienced salesperson is responsible for the training of a new salesperson. See Curbside Training, Formal Training, On-the-Job Training.
Bar_Code_Scanne-see Scanner Systems.
Negotiated_Pric
a price agreed upon for the supply of goods or services by both buyer and seller. ...
another definition in the dictionary:
Generic_Brand-a 'no-name' brand, a product that does not carry a brand name.
Competitive_Sit-the standing of an organisation in its markets, relative to its competitors, when all players are described in terms of their size, resources, capabilities, product range and quality, marketing strategies, opportunities, goals, intentions, behaviour and similar variables. See Competitive Position.