another definition in the dictionary:
Face_to_Face_Se-selling situations in which salesperson and buyer meet together (rather than use telephone or mail, for instance) to conduct their business.
Physical_Distri-the management and control of the activities involved in the storage, handling and movement of goods within an organisation and in their shipment to customers.
a firm whose prices set a lead for other firms in the industry to follow.
Scanning
see Environmental Scanning. ...
another definition in the dictionary:
Mark_Down_Ratio-the difference between the original selling price of an article and the price to which it is reduced in order to sell it, expressed as a percentage of the reduced price, that is, if a firm sells an article originally priced at $20 for a reduced price of $15, the mark-down is $5 and the mark-down ration is 33.3 per cent, $5 being one third of $15.
Body_Language-a nonverbal form of communication in which posture, facial expressions, hand movements, etc, convey a message from sender to receiver. See Nonverbal Communication, Kinesic Communication, Proxemic Communication, Tactile Communication.
Advertising_All
see Advertising Budget. ...
another definition in the dictionary:
Buyer_s_Market-a market in which there is an abundance of a particular good or service for sale.
Service_Perisha-see Perishability.
Marketing_Plan
a detailed, written account and timetable of the objectives, methods to be used by a firm to achieve ...
another definition in the dictionary:
Stars-products in the portfolio characterised by high market share in a rapidly growing market. See Boston Consulting Group Product Portfolio Analysis Matrix.
Market_Opportun-the matching of an identified market opportunity to an organisation's objectives and resources.
Reverse_Marketi
a marketing channel in which goods (to be recycled or reprocessed) flow backward from consumer to in ...
another definition in the dictionary:
Buyer_Resolutio-the idea that a buyer decides to purchase only after mentally resolving five specific issues - need, product, source, price, and timing.
Dealer_Listing-the namimg in a product advertisement of certain retailers who have stocks, the naming of dealers is done as a convenience to consumers and to encourage the retailers to carry higher stock levels. Also referred to as Tagging.
Mark_Up_Ratio
the difference between the buying price of an article and its selling price, normally expressed as a ...
another definition in the dictionary:
GRP-See Gross Rating Points.
New_Product_Dup-the introduction by a company of a product that is known to the market but new to the company. See Innovation, Product Extension.