another definition in the dictionary:
Manipulative_Se-selling practices in which the salesperson attempts to overwhelm the prospective buyer, high-pressure methods. See Non-Manipulative Techniques.
Odd_Pricing-pricing so that all prices end in an odd number, as in $7.95, $19.95, sometimes referred to as Odd-Even Pricing. See Psychological Pricing.
Private_Label
see Private Brand.
see also:
Implied_Warrant
the notion, upheld by courts in recent years in response to mounting consumer complaints, that a pro ...
another definition in the dictionary:
Expected_Value_-see Expected Return Model.
Flanker_Brand-a brand introduced into a market by a company which already has an established place in order to increase overall market share in a product category.
Encouragement_P
question posed by salespeople to get additional information from a prospective buyer. ...
another definition in the dictionary:
Production_Good-a classification of industrial goods, goods purchased by industrial firms for use in the manufacture of their finished products. See Industrial Product Classes.
Advertising_Res-research done to test the effectiveness of advertising, this may include the pre-testing and post-evaluating of specific advertisements and campaigns. Communication-effect research attempts to measure whether the advertising communicates effectively, sales-effect research attempts to measure whether it produces the desired level of sales.
Demand_Backward
a method of pricing in which prices are set by determining what consumers are willing to pay, then, ...
another definition in the dictionary:
Silent_Close-a closing technique in which the salesperson presents or demonstrates the product to the prospective buyer and then deliberately stops talking, the salesperson simply waits for a favourable response from the buyer. See Close.
Indirect_Compet-advertising intended to stimulate purchase of a particular brand at some future time. See Direct Competitive Advertising.
Distribution_Ce
a short-term storage centre located close to a major market to facilitate the rapid processing of or ...
another definition in the dictionary:
Cues-an environmental entity (advertisement, sign, store display, etc) which results in a specific response to satisfy a drive. See Learning.
Endorsements-recommendations to purchase a particular brand of product made in advertisements by well-known personalities or experts.
Assemblers
wholesaling firms specialising in the buying of small quantities of farm produce to resell to other ...
another definition in the dictionary:
Open_Bid-a system, common in the government market, of calling for bids from selected suppliers.
Product_Adverti-advertising in which a company promotes a particular good or service.
