another definition in the dictionary:
Market_Dynamics-changes that occur within the market, but external to a company which influence its decision-making and impact upon its performance.
Multilevel_In_D-a tactic used by selling organisations where the buying centre of a large and important company includes many participants, the selling team spends maximum time with company personnel, attempting to reach as many as possible of the decision participants at all levels.
Product_Line_Fi
introducing new products into a product line at about the same price as existing products. See Product Line.
see also:
Product_Orienta
a management philosophy, concept, focus or state of mind which emphasises the quality of the product ...
another definition in the dictionary:
Flanking_Defenc-a competitive marketing strategy in which the market leader attempts to identify and strengthen its own weak points, commonly geographic areas or market segments in which it is under-performing, before a smaller rival can mount an attack against it.
Boredom_Avoidan-a term used to describe an approach to new product introduction or product differentiation, that is, a new variety of a product may be introduced merely to give consumers more choice, useful when the cost of introducing a new product is low.
Sales_Literatur
printed materials (brochures, catalogues, price lists, etc.) to be used as selling aids. ...
another definition in the dictionary:
AARDS-abbrev. Australian Advertising Rate and Data Service.
Convergent_Dive-Disversification into related businesses. See Concentric Diversification, Divergent Acquisition, Diversification.
Account_Represe
a salesperson with direct responsibility for one specific major account or a group of major accounts ...
another definition in the dictionary:
Organisation_Ma-activity related to the marketing of an association, school, college, hospital, sporting or social group, club, charitable body, etc.
Sales_Territory-a method of evaluating sales territory performance in which a model depicting the environmental factors that may have impacted upon it, and upon the salesperson assigned to it, is constructed, the model assists a sales supervisor to better understand the quality of the performance.
Competitive_Dep
attempting to change the beliefs of buyers about the attributes of a competitor's product, the attem ...
another definition in the dictionary:
Brand_Mark-the part of a brand which can be seen but not spoken, the logo, symbol or design that forms part of the brand. See Brand Name.
Corporate_Strat-see Strategic Planning.
Class_Rate
the standard charge for the shipment of goods by a carrier. ...
another definition in the dictionary:
Intangibles-see Services.
