another definition in the dictionary:
Casual_Product_-broad classifications of products used to describe markets in everyday terms, eg. the pet food market, the photocopier market, the breakfast foods market, etc. See Standard Product Classes.
Demography-the study of the range of physical, social and economic characteristics that exist within a population.
Promotional_Pri
the temporary pricing of goods and services at lower than normal levels for a special promotional effort.
see also:
Selective_Distr
making a product available in more than one outlet, but not in as many as are willing to stock it, a ...
another definition in the dictionary:
Banded_Pack-a consumer sales promotion in which two related product items are banded together and sold at a special price. See Price Packs.
Model_Bank-a variety of mathematic models used in a marketing information system to simulate real-life situations to assist in decision making.
Feature_Modific
a change made to any feature of a product in order to make it safer, more useful or more valuable to ...
another definition in the dictionary:
Implied_Warrant-the notion, upheld by courts in recent years in response to mounting consumer complaints, that a product is covered by warranty even if not expressly stated, and that manufacturers are liable for injury caused by a product even if there has been no negligence in manufacturing, hence, caveat vendor or 'let the seller beware'. See Warranty, Express Warranty, Promotional Warranty, Protective Warranty.
ACTU-abbrev. Australian Council of Trade Unions.
Fictitious_Pric
the unethical, possibly illegal, practice of announcing a price reduction (eg. 'now $20, formerly $4 ...
another definition in the dictionary:
Rational_Appeal-advertising messages, usually product-feature based, in which advertisers attempt to achieve their objectives by appeals to logic and reason rather than to the emotions. See Emotional Appeals in Advertising.
Exclusive_Distr-restricting the availability of a product to one particular outlet. See Distribution Intensity, Intensive Distribution, Selective Distribution.
Retailers
members of the distribution channel who sell directly to the consumer. ...
another definition in the dictionary:
Brand-a name, sign, symbol or design, or some combination of these, used to identify a product and to differentiate it from competitors' products.
Marketing_Model-computer based simulations of realistic marketing situations which allow alternative decisions to be tested for optimum results.
Odd_Pricing
pricing so that all prices end in an odd number, as in $7.95, $19.95, sometimes referred to as Odd-E ...
another definition in the dictionary:
Buying_Allowanc-a trade sales promotion in which buyers are offered a price reduction for each carton, case, etc. purchased during the period of the promotion. See Allowances.
Process_Materia-a classification of goods bought by organisations for incorporation into a product, the process materials cannot be recognised in the finished product.
