another definition in the dictionary:
National_Accoun-major accounts which are sometimes served by a separate salesforce because of their importance. Account specialists try to meet their special needs and to develop close relationships with key personnel. Also referred to as Direct Accounts and House Accounts.
CPT-abbrev. Cost-Per-Thousand.
a management technique with its origin in Japanese industry, developed as a means of increasing productivity, groups of autonomous workers, responsible for their own output, meet together voluntarily to plan their work so that a better quality product results and so that the work of other autonomous groups further down the production line is not delayed.
Per_Capita_Inco
average income per person in a population. ...
another definition in the dictionary:
Early_Majority-the group in a market who are more deliberate than the innovators and the early adopters in making purchase decisions, but less conservative than the late majority and laggards. See Diffusion of Innovation, Early Adopters, Innovators, Laggards, Late Majority.
Premiums-a type of sales promotion in which merchandise is given free or at a reduced price to purchasers of products or visitors to a store.
Augmented_Produ
a product enhanced by the addition of related services and benefits, eg. installation, warranty, mai ...
another definition in the dictionary:
Durables-see Consumer Durables.
Pricing-marketing activity concerned with the setting of prices for new products and the adjustment of prices for existing products.
Continuous_Mark
on-going marketing research (as opposed to that conducted for a specific purpose.) See Ad Hoc Market ...
another definition in the dictionary:
RDC-abbrev. Regional Distribution Centre.
Quality_Circles-a management technique with its origin in Japanese industry, developed as a means of increasing productivity, groups of autonomous workers, responsible for their own output, meet together voluntarily to plan their work so that a better quality product results and so that the work of other autonomous groups further down the production line is not delayed.
Reduced_Price_P
a type of consumer sales promotion in which two or more units of the same product are banded togethe ...
another definition in the dictionary:
Corporate_Patro-advertising which encourages customers to patronise the firm. See Corporate Advertising.
Sales_Aptitude_-tests used to determine the suitability of applicants for positions in the sales force.
Retailing
the activity of selling to buyers who are buying for their own ultimate consumption. ...
another definition in the dictionary:
Data_Analysis-the processing of marketing research findings to summarise a situation, discover relationships between elements of the information, or to draw conclusions from them. See Marketing Research.
Multiple_Market-more than one distribution channel serving either a single market or different target markets. See Multi-Channel Marketing System.