another definition in the dictionary:
Profit_Maximisa-see Current Profit Maximisation.
Line_Pruning-see Product Line Pruning.
Recycling
the collection and processing of used materials for reuse.
see also:
Area_Market_Pot
an estimate of the amount of sales, in units and dollars, that might be possible in a given territor ...
another definition in the dictionary:
Outbound_Telema-telemarketing in which a company uses trained salespeople to sell to customers by telephone. See Inbound Telemarketing.
Competition_Ori-a method of pricing in which a manufacturer's price is determined more by the price of a similar product sold by a powerful competitor than by considerations of consumer demand and cost of production. See Cost-Plus Pricing, Target Return Pricing, Value Pricing.
Economies_of_Sc
reductions in the price per unit of marketing or manufacturing a product as the quantity marketed or ...
another definition in the dictionary:
Selling_Proposi-see Unique Selling Proposition.
Need_Gap_Analys-an approach to identifying the unmet needs of consumers, in which respondents are asked to envisage the ideal brand or product and then to rate various existing brands or products on key attributes, if no existing brand or product measures up to the ideal, a gap exists which could be filled by a new brand or product.
Planned_Economy
,also called Controlled Allocation System, Command System, see also Free Market System, Capitalist S ...
another definition in the dictionary:
Customised_Mark-in international marketing, a marketing program uniquely designed for a particular country. See Complete Segmentation, Custom Marketing, Disaggregated Market, Market Atomisation Strategy.
Multiple_Packag-the practice of placing several units of a product (chocolate bars, soups, yogurt, etc) in one container when offering them for sale in order to increase total sales, to help introduce a new product or to win consumer acceptance.
Database
eting. ...
another definition in the dictionary:
ADvertising_to_-the measure of the proportion of advertising space to editorial matter in a newspaper or magazine.
Single_Line_Sto-a retail store selling a wide assortment of goods in a basic line, such as women's clothing, hardware, cosmetics.
Research_Design
the controlling plan for a marketing research study in which the methods and procedures for collecti ...
another definition in the dictionary:
Significance-see Substantiality.
Price_Elasticit-buyers' sensitivity to price, measured by the percentage change in quantity demanded that results from a percentage change in price. See Price Inelasticity.
