another definition in the dictionary:
Profit_Sharing-a compensation system in which employees are awarded a share of the company's profits to encourage increased productivity.
Movie_Tie_Ins-a promotional strategy in which a payment is made to a movie company in return for prominent featuring of a particular product in a forthcoming feature film. See Entertainment Marketing, Promotional Partnership..
Response_Time
the time taken by a firm to answer a customer inquiry about the status of an order.
see also:
Acceptable_Pric
an expectation in the minds of consumers regarding price levels for a product category, consumers ar ...
another definition in the dictionary:
Needs-innate feelings of deprivation in a person. See Wants.
Corporate_Adver-a form of institutional advertising focussing not on a particular product or product range but on the organisation itself, the objective of corporate advertising may be patronage, image or issue. See Corporate Image Advertising, Corporate Issue Advertising, Corporate Patronage Advertising, Institutional Advertising.
Group_Prospecti
finding new customers by displaying and demonstrating merchandise at functions, clubs, home parties, ...
another definition in the dictionary:
Sales_Presentat-a salesperson's persuasive demonstration or display of a product to a prospective buyer in order to make a sale.
Odd_Pricing-pricing so that all prices end in an odd number, as in $7.95, $19.95, sometimes referred to as Odd-Even Pricing. See Psychological Pricing.
Assemblers
wholesaling firms specialising in the buying of small quantities of farm produce to resell to other ...
another definition in the dictionary:
FMCG-abbrev. Fast Moving Consumer Goods.
Channel_Conflic-discord among members in a marketing channel. See Horizontal Channel Conflict, Inter-type Channel Conflict, Marketing Channels, Vertical Channel Conflict.
Product_Variant
see Product Item. ...
another definition in the dictionary:
Awareness_Set-the brands of which a consumer is aware, normally, the awareness set will be less than the total set of brands. See Choice Set, Evoked Set, Inept Set, Inert Set.
Closed_End_Ques-a question which allows a respondent to choose an answer from a given list. See Open-End Question.
Label
the part of a package that carries information about the product it contains, a label may be a perma ...
another definition in the dictionary:
Materials_Handl-the activities involved in the physical handling and moving of inventory.
DSS-abbrev. Decision Support System.
