another definition in the dictionary:
Standing_Room_O-a closing technique in which the salesperson tries to get a quick commitment to a purchase by telling the buyer that the demand for the product is heavy and that only a limited quantity is left. See Close.
Australian_Adve-a popular media reference guide (commonly called AARDS) subscribed to by advertising agencies, public relations consultancies, etc, the service provides regularly up-dated information on media companies, rates, technical specifications, circulations, readership profiles, etc.
the activity of selling to buyers who are buying for their own ultimate consumption.
Managerial_Judg
a forecasting method in which predictions about the likely level of sales for a specified future per ...
another definition in the dictionary:
Qualitative_Mar-marketing research which is not generally quantifiable, research which seeks insights into a marketing situation but which does not require statistical accuracy. Qualitative research techniques include focus groups, depth interviews and projection techniques such as free associations, psychodrawing and psychodrama. See Quantitative Marketing Research.
Price_Lining-pricing different products in a product line at various price points, depending on size and features, to make them affordable to a wider range of customers.
Advertising_Exp
one presentation of an advertisement to an audience, advertising managers must decide how many 'expo ...
another definition in the dictionary:
Sale_of_Goods_A-various state legislation aimed at safeguarding consumers by ensuring that goods offered for sale are of reasonable quality and fit for their intended purpose.
PDM-abbrev. Physical Distribution Management, Product-Differentiated Marketing.
Empty_Nesters
those in the stage of the family life cycle where the children have all grown up and left home, typi ...
another definition in the dictionary:
Blanket_Contrac-see Blanket Purchase Order.
Product_Organis-the deployment of a firm's sales force or the organisation of its marketing activities so that a separate division is responsible for each of its major products or product groups. See Organisational Structure.
Catalogue_Retai
retailers who mail catalogues to their customers and maintain showrooms where samples of the product ...
another definition in the dictionary:
Penetration_Pri-see Market Penetration Pricing.
Brand_Protectio-legislation forbidding other firms from using a company's registered brand names or brand marks without permission.
Learning_Proces
the way in which an individual's behaviour changes as a result of previous experiences, the process ...
another definition in the dictionary:
Product_Line_Le-the number of different products in a product line. See Product Line.
Market_Opportun-a newly identified market or product gap within a market which a company can exploit.