another definition in the dictionary:
Informational_L-a label which carries information including use instructions, precaustions and warnings, etc. See Label.
Jury_of_Executi-a forecasting method based on the opinions of senior management.
Sale_Advertisin
advertising, common in retailing, which announces the sale of products at temporarily or permanently reduced prices.
see also:
Product_Elimina
the decision to drop a product (for example, in the decline stage of its life cycle) in order to use ...
another definition in the dictionary:
Dissociative_Gr-groups with whom an individual does not wish to be associated, groups whose use of a product will deter other buyers. See Aspirational Groups,
Safety_Stock-a level of stock over and above expected requirements held in inventory as a precaution against unusually heavy demand, delays in supply, etc.
FOC
abbrev. Front-of-Counter. ...
another definition in the dictionary:
Standardised_Ma-a strategy employed by a multinational company in attempting to use one marketing mix to sell its products world-wide, the approach minimises cost but may result in a smaller market than would be possible with a unique marketing program for each country. See Customised Marketing Mix.
Marketing_Resea-a document prepared by a company for an independent market researcher which provides background and sets one what it requires - objectives, budget, terms, timing, etc.
Commission_Over
a commission paid to a sales manager based on a percentage of his or her salespeople's commissions. ...
another definition in the dictionary:
Media_Evaluatio-the assessment of the effectiveness of a particular media vehicle.
Innovators-the small group of alert people who are the earliest to adopt a new product. See Diffusion of Innovation, Early Adopters, Early Majority, Laggards, Late Majority.
Secondary_Packa
a box or other protective wrapping in which the product in its primary package is kept until ready f ...
another definition in the dictionary:
Scanner_Systems-electronic equipment which allows product bar codes to be read, the information recorded by the scanning devices is used in marketing decision making, including inventory control. See Bar Codes.
ror-a measure of the extent to which the chosen sample in a marketing research study can be expected to represent the total population on the characteristics being studied.
Rational_Buying
reasons for buying that are based on logic or judgement rather than on emotion. ...
another definition in the dictionary:
Closed_Promotio-a sales promotion which is available only to a specific, high-potential target, for example, a bank might wish to target graduating university students and send coupons to them by mail. See Open Promotion.
Non_Selling_Act-tasks other than selling activities which form part of a salespersonís duties and responsibilities - paperwork, reports and sales meetings, for example.
