Marketing Dictionary

another definition in the dictionary:

Cluster_Analysi-a multivariate statistical technique used to identify entities with similar characteristics from those without them.

Dominant_Design-a product configuration which endures, a particular combination of product features which appears to satisfy the market and survives, without major change, for some time.

Sales_Contests

sales promotions aimed at members of a company's sales force, sales contests are competitions designed to boost sales and lift performance by offering awards or prizes to top-achievers in a sales team in a given period.



see also:

Channel_Conflic
discord among members in a marketing channel. See Horizontal Channel Conflict, Inter-type Channel Co ...

another definition in the dictionary:

Lost_Account_Ra-a measure used to evaluate salespeople in which the salesperson's ability to keep prior accounts as active customers is calculated.

Sales_Planning-the assessment of the current situation in a sales region, the setting of objectives, the formulation of strategies and tactics, and the establishment of control and evaluation procedures.

Assortment_Stra
options available to a reseller in determining the assortment of products and services to be carried ...

another definition in the dictionary:

Sales_Force_Com-a method of forecasting future demand for a product by adding together what each member of the sales force expects to be able to sell in his or her territory.

Sales_Administr-a marketing control measure used to determine whether the amount spent on sales administration in a given period was excessive, total expenditure on sales administration is expressed as a percentage of total sales revenue for the same period.

Ceiling_Price
see Price Ceiling. ...

another definition in the dictionary:

Local_Buy-the buying of media (print, newspapers, television, radio and outdoor advertising) serving a local region only.

Channel_Leaders-see Channel Captain.

Australian_Asso
an association representing the interests of large marketing companies in the advertising industry. ...

another definition in the dictionary:

Experimental_Va-the variables a researcher manipulates in conducting an experiment, also called Explanatory Variables. See Dependent Variables.

Geocentrism-the view that the whole world is one single market.

Bundled_Pricing
see Bundling. ...

another definition in the dictionary:

Primary_Packagi-a product's immediate container or wrapper. See Secondary Packaging, Shipping Packaging.

Market_Share-a company's sales expressed as a percentage of the sales for the total industry.


Please, choose the letter

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z




SiteMap Katalog ORN New Marketing Dictionary MySQL query error