another definition in the dictionary:
Gatekeepers-people within organisations who can control the flow of information to members of the buying centre. See Buying Centre.
Promotion_Manag-an individual within an organisation responsible for promotional activities and campaigns.
formal or informal coaching in sales methods, product knowledge, and account handling given to a sales representative by another more experienced salesperson, a sales manager or a specialist sales trainer.
Backward_Market
see Reverse Marketing Channel. ...
another definition in the dictionary:
Federation_of_A-an association of Australian commercial television stations responsible for the control of television advertising standards, the Federation must preview and approve all commercial announcements before they are broadcast.
Retailer_Cooper-a wholesaling operation established by a group of retailers to give themselves a buying advantage.
Quick_Ratio
one of three financial ratios commonly used to evaluate a firm's liquidity, calculated by dividing c ...
another definition in the dictionary:
Basic_Accountin-the balancing relationship between a firm's assets and the sum of its liabilities and equity.
Basic_Accountin-the balancing relationship between a firm's assets and the sum of its liabilities and equity.
Manchester_Man
an old term for a salesperson, originally used in reference to salespeople hired by textile firms in ...
another definition in the dictionary:
Product_Concept-see Product Orientation.
Media_Evaluatio-the assessment of the effectiveness of a particular media vehicle.
Selective_Expos
the perception by an individual of certain, more relevant, facts or advertisements but not of others ...
another definition in the dictionary:
Advance_Austral-a partly government-funded organisation, established in 1979 as Project Australia, formed to promote the sale of Australian-made products.
Quality_Modific-any change made to the quality of a product.
Business_Cycles
historical patterns of prevailing economic conditions - prosperity, recession, depression and recove ...
another definition in the dictionary:
Solo_Mailing-a database innovation in which a customised marketing piece is prepared to appeal to one individual's interests.
Audit-see Marketing Audit.