another definition in the dictionary:
Inseparability-one of the four characteristics (with intangibility, perishability and variability) which distinguish a service, inseparability expresses the notion that a service can not be separated from the service provider. See Services Marketing, Intangibility, Perishability, Variability.
Sliding_Commiss-a compensation method in which salespeople are paid commissions at a changing rate depending on the quantity sold. See Progressive Commission, Regressive Commission.
inventory additional to expected needs kept in case of an unusually heavy seasonal demand or for promotional campaigns, also referred to as Promotional Stock.
Concentrated_Ma
a marketing segmentation strategy in which the firm concentrates its entire efforts and resources on ...
another definition in the dictionary:
By_Product-a secondary product produced during the process of manufacturing another.
Premium_Pricing-see High-Price Strategy.
Prospecting_Pla
a systematic approach to finding new customers involving the setting aside of time after allowing fo ...
another definition in the dictionary:
Limited_Service-a marketing research firm which offers clients fewer services than a full-service research supplier. See Full-Service Research Supplier.
Sponsorship-see Corporate Sponsorship.
Shelf_Fee
See Slotting Allowance. ...
another definition in the dictionary:
Envelopes_and_S-a rough method of calculating the size of the market for a given product, based on the known size of an overseas market.
Competitive_Att-options available for attacking a competitor, these include a frontal attack (head-on), a flanking attack (attack at a point of weakness), an encirclement attack (attack on several fronts at once), a by-pass attack (attack by diversifying into new territories, products or technologies) and a guerilla attack (attack by waging small, intermittent skirmishes).
Enterprise_Comp
firms of similar type vying for a consumer's business. See Competitors. ...
another definition in the dictionary:
Full_Function_M-see Full-Service Wholesaler.
Divisibility-the extent to which a new product can be tested in a limited scale purchase. See Adoption Rate Determinants.
Recycling
the collection and processing of used materials for reuse. ...
another definition in the dictionary:
Service_Firm_Sp-a system of service product delivery in which an organisation producing a service (eg. car rental, restaurants, financial services, etc.) sets up a number of independently-owned franchised outlets in locations convenient to its customers. See Franchising.
Informational_I-one of three types of influence (with comparative influence and normative influence) exerted on consumers by reference groups, informational influence occurs when the group is the source of information about products and brands. See Reference Groups, Comparative Influence, Normative Influence.