another definition in the dictionary:
Product_Warrant-see Warranty, Express Warranty, Implied Warranty.
Penetrated_Mark-the individuals or organisations in a particular market who have already purchased the product.
Selective_Adver
advertising intended to create demand for a specific brand rather than for the whole product category or class.
see also:
Buyer_Behaviour
the study of consumers and organisations in relation to their purchase decisions. See Consumer Behav ...
another definition in the dictionary:
Per_Diem_Expens-the payment of travel and accommodation expenses to a salesperson at a fixed daily rate.
Broadening_Conc-the extension of marketing as a business philosophy to encompass the marketing activities of non-profit organisations. See Non-Profit Marketing.
Brand_Establish
the building-up of a brand in the introductory stage of the product's life cycle, brand establishmen ...
another definition in the dictionary:
Sales_Contests-sales promotions aimed at members of a company's sales force, sales contests are competitions designed to boost sales and lift performance by offering awards or prizes to top-achievers in a sales team in a given period.
Puppy_Dog_Close-a closing technique in which a salesperson urges an indecisive prospect to 'take it home, play with it overnight', believing that once the product is in the customer's keeping he or she will be unwilling to part with it.
Corporate_Missi
the answer to the question 'What business are we in?', the corporate mission statement, with a broad ...
another definition in the dictionary:
Economic_Utilit-the ability of a good or service to satisfy a customer's needs or wants, the five kinds of economic utility are form utility, time utility, place utility, information utility and possession utility.
Product_Portfol-an examination of each of the products manufactured or distributed by the company to assess future marketing strategies. See Boston Consulting Group Portfolio Analysis Matrix.
Probability_Sam
a sample in which each individual within a total population has a known chance of being chosen. ...
another definition in the dictionary:
Sell_Off_Period-the duration of a particular sales promotion, the time from the launch of the sales promotion to the end of the special offer.
Containerisatio-the transportation of unitised and palletised goods by means of large crates or containers. See Palletisation, Unitisation.
