another definition in the dictionary:
Product_Petrifi-a term used to describe the small but persistent demand by loyal customers for a declining product. See Product Life Cycle, Decline Stage.
Direct_Marketin-a distribution channel in which no intermediaries are used, a manufacturer sells direct to an end-user, also called a Zero Level Channel. See Channel Length.
see Selective Distribution.
Drop_Error
a mistake made by a company in deciding to abandon a new product idea that, in hindsight, might have ...
another definition in the dictionary:
Industrial_Dist-a marketing intermediary, roughly equivalent to a wholesaler in consumer markets, who purchases industrial products in bulk from manufacturers for resale to small industrial users.
Government_Mark-federal, state and local government departments and agencies which buy goods and services needed to conduct their operations.
Selling_Process
the separate, but related, stages forming the activity of personal selling, these include preapproac ...
another definition in the dictionary:
Dependent_Varia-the variables in a research experiment which are affected by manipulation of the explanatory or experimental variables. See Experimental Variables.
Closed_End_Ques-a question which allows a respondent to choose an answer from a given list. See Open-End Question.
Multiform_Corpo
highly diversified conglomerates with many unrelated businesses. ...
another definition in the dictionary:
Collusion-agreement between a group of companies to fix a common price. See Cartel.
ASC-abbrev. Advertising Standards Council.
Encoding
the translation of a message into code by a sender so that it can be relayed through a medium to a r ...
another definition in the dictionary:
Direct_Close-the most straight-forward closing approach, the salesperson simply asks the buyer for an order. See Close.
PLC-abbrev. Product Life Cycle
Payback_Period
the time taken for a new product to recover its investment cost and to generate profits, used as a m ...
another definition in the dictionary:
Fake_Interview-a job interview held when a company advertises a non-existent position in its firm hoping to attract personnel from competing firms, the aim of this unethical tactic is usually, to obtain competitive information.
Marketing_Oppor-circumstances in the external environment which offer an organisation the chance to satisfy particular consumer needs and wants at a profit.