another definition in the dictionary:
Black_Box_Model-a model used in the study of the buying behaviour of consumers, the model assumes that what takes place in the consumer's 'black box' of the consumer's mind can be inferred from a study of observed stimuli and responses.
Price_Leadershi-a situation which occurs when one or a few companies, usually larger companies, are consistently the first to institute price changes.
Specialty_Distr
a distributor that concentrates on one product line but carries a deep assortment within the line.
see also:
Multichotomous_
a closed-ended question in a marketing research questionnaire in which a respondent must choose one ...
another definition in the dictionary:
Product_Portfol-the mix of products manufactured or distributed by a company. See Product Mix, Product Mix Width.
Marginal_Revenu-the change in total revenue that results from selling an additional unit.
Empty_Nesters
those in the stage of the family life cycle where the children have all grown up and left home, typi ...
another definition in the dictionary:
Progressive_Com-a sales commission system in which the commission rate increases as the salesperson sells more goods. See Regressive Commission.
Diffusion_Proce-the manner in which an innovative technology spreads across a market group by group according to the readiness of each group to adopt it. See Diffusion of Innovation.
Daily_Sales_Pla
a record of a salesperson's intended sales calls on a day-by-day basis, listing the clients to be vi ...
another definition in the dictionary:
Mummy_Dust-a slang term referring to the ingredients, parts or accessories that manufacturers sometimes add to their products to enhance them, but for which no scientific basis can be found, also referred to as Whiffle Dust.
Price_Adjustmen
allowances, discounts, etc. granted by a seller to meet the requirements or circumstances of specifi ...
another definition in the dictionary:
Dogs-a product classification used in the Boston Consulting Portfolio Analysis Matrix, dogs are products with a relatively low market share in a slow-growth market. See Boston Consulting Group Portfolio Analysis Matrix, Cash Cows, Question Marks, Stars.
Esteem_Needs-the desire to feel important in the eyes of others. See Maslow's Hierarchy of Needs.
Convenience_Sam
a form of nonprobability sample in which the researcher selects readily available respondents. ...
another definition in the dictionary:
Inelasticity_of-demand which is not greatly affected by a change in the price of the product. See Elasticity of Demand.
