another definition in the dictionary:
Convenience_Pro-a category of consumer product purchased frequently and with little thought and effort.
Door_to_Door_Se-direct selling in which a salesperson calls on prospective buyers at their homes without appointments.
Target_Public
the group whose needs and wants are served by a nonprofit organisation.
see also:
Exclusive_Deali
an arrangement in which a manufacturer prohibits a marketing intermediary from carrying competitors' ...
another definition in the dictionary:
Service_Mix-the range of services offered by a services marketing company.
Decision_Tree-a decision-making tool in which alternative options are portrayed graphically as branches on a tree, also referred to as a Decision Flow Diagram.
Product_Develop
a growth strategy in which the firm develops new products for existing markets. ...
another definition in the dictionary:
Counterfeiting-the copying of a competitor's well-known products. Some counterfeit products are intended to look as much like the original as possible, including the brand name, others are close, but not exact, copies, still others are cheap and unconvincing imitations. Counterfeiting is generally illegal.
List_Price-the regular price of a product before any discount is given or allowances made. See Allowances, Discounts, Net Price.
No_Need_Objecti
an objection raised by a prospective buyer on the ground that the product offered by a salesperson i ...
another definition in the dictionary:
Federation_of_A-an association of Australian commercial radio stations responsible for the control of radio advertising standards, the federation must preview and approve all radio commercials before they are broadcast.
Consumer_Resear-marketing research into the requirements, opinions, attitudes, etc. of consumers.
Sales_Engineer
a salesperson hired primarily for engineering knowledge or strong technical skills. ...
another definition in the dictionary:
Multiple_Segmen-targeting a number of distinct segments in the same market and developing a separate marketing mix for each.
No_Need_Objecti-an objection raised by a prospective buyer on the ground that the product offered by a salesperson is not needed.
Distribution_Ch
see Marketing Channels. ...
another definition in the dictionary:
Eye_Pupil_Dilat-a physiological method of objectively pre-testing advertisements in which involuntary eye pupil dilation is used to measure the level of interest shown by a particular consumer.
Negative_Demand-demand for products which consumers dislike and would prefer not to have to purchase. Negative demand for a particular product exists when consumers, generally, would be prepared to pay more than the price of the product to avoid having to buy it, as in the case of unpleasant and painful medical treatment.
