another definition in the dictionary:
Countermarketin-marketing activity intended to abolish interest in, and demand for, a product.
AFAMI-abbrev. Associate Fellow of the Australian Marketing Institute.
Territorialisat
the division of a sales region into territories.
see also:
FIS_Pricing
see Free-in-Store Pricing. ...
another definition in the dictionary:
Regulatory_Envi-that part of the firm's external marketing environment on which legal and political forces act to change regulations which affect the marketing effort, regulation changes can pose threats or present opportunities.
Imagery-the symbols, images or graphic representations used in advertising to suggest a particular mood or feeling.
Sales_Planning
the assessment of the current situation in a sales region, the setting of objectives, the formulatio ...
another definition in the dictionary:
Purchase_Probab-a tool used in marketing research surveys of buying intentions, respondents are asked to rate the likelihood of their purchase of a particular product on a scale ranging, for example, from 'definitely not' to 'certain to buy'.
Australian_Asso-an association representing the interests of large marketing companies in the advertising industry.
AIDA_Concept
a formula used in selling to produce a favourable response from a customer. The assumption is that t ...
another definition in the dictionary:
Competitive_Sco-the breadth or narrowness of an organisation's focus as measured horizontally by the range of industries, market segments, or geographical regions it targets, or vertically by the degree to which it is integrated.
Retailer_Cooper-a wholesaling operation established by a group of retailers to give themselves a buying advantage.
ROAM
abbrev. Return on Assets Managed. ...
another definition in the dictionary:
Early_Majority-the group in a market who are more deliberate than the innovators and the early adopters in making purchase decisions, but less conservative than the late majority and laggards. See Diffusion of Innovation, Early Adopters, Innovators, Laggards, Late Majority.
Sales_Literatur-printed materials (brochures, catalogues, price lists, etc.) to be used as selling aids.
Employee_Public
the part of a company's public consisting of its employees. See Publics. ...
another definition in the dictionary:
Import_Quota-a government-imposed limit on the number, quantity or value of a product to be imported, usually to protect local industry.
Samples-products distributed free of charge to prospective buyers to promote future purchases.
