another definition in the dictionary:
Long_Run_Averag-the average cost per unit of a set or group of products in the long term. Note that the long-run average cost may be somewhat lower than the short term average cost because of the effects of greater production experience. See Average Cost, Short-Run Average Cost.
Push_Pull_Strat-promotion of a good or service both to end-users and members of the marketing channel to facilitate its flow from producer to final consumer. See Pull Strategy, Push Strategy.
the shopping time, travel time, waiting time, performance time and monitoring time that are part of the total price a consumer pays for a product. See Monitoring Time, Non-Monetary Price, Performance Time.
Services_Market
the marketing of intangible products, such as hairdressing, cleaning, insurance and travel. ...
another definition in the dictionary:
Multiform_Corpo-highly diversified conglomerates with many unrelated businesses.
Canned_Approach-see Stimulus-Response Approach.
Market_Speciali
see Market Nicher. ...
another definition in the dictionary:
Marketing_Infor-an organisational section or entity whose purpose is to gather, organise, store, retrieve and analyse data relevant to a firm's past, present and future operations on an on-going basis in order provide support for management's marketing decisions, its four major components are an internal records bank (internally generated marketing information), a marketing intelligence bank (information from external sources), an analytical bank (statistical techniques and mathematical models), and an 'ad hoc' marketing research bank (research into non-recurring problems).
Mail_Order_Hous-a retailing organisation which uses catalogues rather than a sales force to promote its goods to customers, also called a Catalogue Retailer.
Brand_Power
the force a particular brand has to dominate its category through the magnitude of its recognition. ...
another definition in the dictionary:
Australian_Asso-an association representing the interests of large marketing companies in the advertising industry.
Individual_Prod-see Product Item.
General_Public
all of the people in the society in which a firm operates, within the general public there may be so ...
another definition in the dictionary:
Price_Discounti-see Discount.
Foreseeability_-the notion under product liability laws that a manufacturer has an onus to foresee how a product might be misused and warn consumers accordingly.
Dissociative_Gr
groups with whom an individual does not wish to be associated, groups whose use of a product will de ...
another definition in the dictionary:
Market_Testing-introducing a new product and marketing program into a market on a limited basis in order to test both before a full launch. See New Product Development.
Pricing-marketing activity concerned with the setting of prices for new products and the adjustment of prices for existing products.