another definition in the dictionary:
Customer_Orient-see Customer-Oriented Management.
Sales_Calls-the visits salespeople make to a buyer's premises in order to sell their companies' products.
the value given to a product by virtue of the fact that it is available at the time it is required. See Utility.
Experience_Curv
see Learning Curve. ...
another definition in the dictionary:
New_Product_Dep-a permanent department within a company responsible for overseeing the development of all new products.
Isolation_Effec-the notion that a price will appear more attractive if the product is placed in the store next to a an alternative product which is more expensive.
FOB
abbrev. Free-on-Board. ...
another definition in the dictionary:
Mental_States_A-see Formula Approach.
Goodwill
the difference between the value of a business as a going concern and the sum of the value of its as ...
another definition in the dictionary:
Marketing_Envir-the internal and external influences which affect marketing decision-making and have an impact on its performance. See Macro-environment, Micro-environment.
Anticipatory_Pr-the practice of setting a somewhat higher price than would otherwise have been chosen in expectation of cost inflation, government price control, or similar environmental circumstance.
Empathy
the ability of an individual to project his or her own personality into a situation and understand i ...
another definition in the dictionary:
Reverse_Recipro-a practice in which a firm gives supply preference to another from which it buys.
Expected_Value_-see Expected Return Model.
Brand_Loyalty
a measure of the degree to which a buyer recognises, prefers and insists upon a particular brand, br ...
another definition in the dictionary:
Drummers-a nineteenth century term of American origin for a travelling salesperson.
Corporate_Umbre-a term used in reference to the use made of the corporate name and corporate image as a shield for new product introductions, etc.