another definition in the dictionary:
Scanning-see Environmental Scanning.
Date_Code-a date on a package indicating either the date by which the product should be used or the date the product was packed. See Date Stamping.
Trade_Practices
legislation introduced to protect consumers from unfair dealings with sellers.
Trade_Practices
a body established under the Trade Practices Act 1974 (Commonwealth) to administer and enforce the Act.
see also:
Standing_Room_O
a closing technique in which the salesperson tries to get a quick commitment to a purchase by tellin ...
another definition in the dictionary:
Central_Busines-the region of a city where retail and other businesses are concentrated, with a consequent high volume of traffic.
Decoding-the step in the communication process in which the receiver accepts and interprets the message. See Communication Process, Encoding.
Product_Line_St
introducing new products into a product line. See Product Line, Downward Stretching, Two-way Stretch ...
another definition in the dictionary:
Demography-the study of the range of physical, social and economic characteristics that exist within a population.
Flag-an area on a product label which interrupts the design to announce a special offer or similar promotion.
Demand
a measure of those in a market who wish to buy a product and can afford to do so. ...
another definition in the dictionary:
Audiotext-a relatively new, alternative promotional medium in which an advertiser's recorded message is reached by an interested potential purchaser by telephone. See Alternative Media.
Mark_Up_Ratio-the difference between the buying price of an article and its selling price, normally expressed as a percentage of the selling price, that is, if a firm buys a product at $72 and sells it for $90, the mark-up is $18, and the mark-up ratio is 20 per cent, $18 being one-fifth of $90.
Product_Organis
the deployment of a firm's sales force or the organisation of its marketing activities so that a sep ...
another definition in the dictionary:
Pre_Testing-the testing of a questionnaire, advertisement, etc on respondents selected from the target market before using it in a full-scale research study, campaign, etc. See Questionnaire Pre-testing.
Automatic_Merch-the selling of goods by use of vending machines.
