another definition in the dictionary:
Sales_Engineer-a salesperson hired primarily for engineering knowledge or strong technical skills.
Account_Objecti-the specific aims and sales goals to be achieved within a specified period by a salesperson for an account for which he or she is responsible.
Trade_Show
an exhibition or fair at which manufacturers display their products for the benefit of visiting wholesalers and retailers.
see also:
Adaptive_Contro
a system of marketing control which allows for changes to be made to marketing objectives during a p ...
another definition in the dictionary:
Classified_Adve-print media advertising in which similar goods and services are grouped together in categories under appropriate headings.
Spreadsheet-an accountant's worksheet, electronic spreadsheets consist of a grid of rows of columns enabling specific marketing data to be organised in a standardised way. See Spreadsheet Analysis.
Service_Heterog
see Variability. ...
another definition in the dictionary:
In_Store_Media-in-house media, usually radio or TV networks, inside department or variety stores to encourage foot traffic and generate more sales, music and news, as well as commercials and promotion, are carried by the media.
Sales_Literatur-printed materials (brochures, catalogues, price lists, etc.) to be used as selling aids.
Scanner_Systems
electronic equipment which allows product bar codes to be read, the information recorded by the scan ...
another definition in the dictionary:
DSS-abbrev. Decision Support System.
Latent_Demand-demand for a product which can satisfy a want which is unable to be satisfied by any existing product.
Percentage_of_S
a method of setting a budget for promotion in which the sum to be expended in a given period is a fi ...
another definition in the dictionary:
Mark_Up_Ratio-the difference between the buying price of an article and its selling price, normally expressed as a percentage of the selling price, that is, if a firm buys a product at $72 and sells it for $90, the mark-up is $18, and the mark-up ratio is 20 per cent, $18 being one-fifth of $90.
Free_on_Board_P-a pricing method in which a producer bears only the costs involved of delivery of goods 'free-on-board' to a local carrier's despatch point, at that time, title for the goods passes to the purchaser, who is responsible for the remainder of the freight charge. See Geographical Pricing.
Probabilistic_M
a statistical tool in which the probability that an event will occur again is estimated using histor ...
another definition in the dictionary:
Consumer_Resear-marketing research into the requirements, opinions, attitudes, etc. of consumers.
Decision_Making-choosing between alternative courses of action using cognitive processes - memory, thinking, evaluation, etc, also called Problem Solving.
