another definition in the dictionary:
Standard_Produc-categories into which products are grouped using formal systems such as the Australian Standard Industrial Classification and the Australian Standard Commodity Classification. See Australian Bureau of Statistics, Casual Product Classes.
Bait_Advertisin-an advertising practice, now illegal in Australia, in which attractive, low-priced goods, few or any of which are actually in stock, are advertised to attract purchasers to a store or selling place.
introducing new products into a product line at both the higher and lower priced ends at the same time. See Downward Stretching, Product Line Stretching, Upward Stretching.
Flanking_Attack
a competitive marketing strategy in which one company attacks another in a weak spot, commonly by pa ...
another definition in the dictionary:
Sales_Rally-a meeting or conference held specifically to motivate members of the sales team to greater efforts with a particular product or product range.
Sales_Territory-the specific region or group of customers for which a salesperson has direct responsibility.
Decision_Flow_D
see Decision Tree. ...
another definition in the dictionary:
Price_Band-the range within which a product can be priced as dictated by competitive intensity and the perceived value of the product to consumers.
AARDS-abbrev. Australian Advertising Rate and Data Service.
Electronic_Fund
a system commonly used in retailing in which a consumer pays for purchases by means of an electronic ...
another definition in the dictionary:
Product_Orienta-a management philosophy, concept, focus or state of mind which emphasises the quality of the product rather than the needs and wants of the target market, the orientation assumes that consumers will favour products that offer the most quality, performance and features and that the organisation's objectives will be most readily achieved by a concentration on these.
Marketing_Contr-an individual, usually with training in finance and marketing, responsible for analysing and evaluating a company's marketing expenditures.
High_Touch_Serv
customer service that is characterised by a high level of personal contact with customers, as oppose ...
another definition in the dictionary:
Competition-see Competitors.
Field_Research-see Primary Research.
Contractual_Sal
salespeople who are not full or part-time paid representatives of a company but who sell for it on a ...
another definition in the dictionary:
Quantity_Adjust-see Price-Taker.
State_of_Mind_S-see Psychographics.