another definition in the dictionary:
Adoption_Proces-the series of stages, including awareness, interest, evaluation, trial and rejection or adoption, which consumers go through in their decision-making process, also called the Adoption Sequence.
Growth_Stage_of-the second stage (after the introductory stage) in the life cycle of a successful product, sales revenues increase steadily as the product finds market acceptance, prices generally remain high despite increasing competitive threats and profit margins are at peak level.
Uniform_Deliver
a pricing method, sometimes referred to as 'postage stamp' pricing, in which all customers pay the same freight costs regardless of their distance from the dispatch point, also called Single-Zone Pricing. See Zone Pricing.
see also:
Nonverbal_Commu
the transmission of a message from sender to receiver without using words. See Body Language, Kinesi ...
another definition in the dictionary:
Price_Packs-a type of sales promotion in which consumers are offered a reduction in the regular price of a product, the amount of the reduction is usually marked, or 'flagged', prominently on the label or package, also called a 'cents-off' deal.
Break_Even_Anal-a method of determining the number of units of a product that must be sold at a given price in order to recover the total cost of production.
Puffing
the legitimate practice of making obviously exaggerated claims in advertising, eg. 'cleaner than cle ...
another definition in the dictionary:
Inflation-an economic situation in which rising prices result in a fall in the purchasing value of money.
Follower_Role-see Market Follower.
Extensive_Probl
buying situations which require considerable effort because the buyer has had no previous experience ...
another definition in the dictionary:
Product_Mix_Wid-the number of distinct product lines manufactured or distributed by an organisation. See Product Line, Product Mix.
Industrial_Good-goods and services purchased by industrial buyers for use in the production of their own goods and services or in the conduct of their business, industrial goods can be broadly classified as equipment, raw materials and services. See Industrial Product Classes.
Sales_Volume_An
a detailed study of an organisation's sales, in terms of units or revenue, for a specified period, t ...
another definition in the dictionary:
ADMA-abbrev. Australian Direct Marketing Association.
Just_In_Time_Pu-see Just-In-Time Inventory System.
Promotional_All
a price reduction or discount granted by a manufacturer to a member of the marketing channel in retu ...
another definition in the dictionary:
Intangible_Prod-see Actual Product.
Facilitating_Ch-an agency or organisation, such as a bank, transport company or insurance agency, which provides specialised assistance to members of a marketing channel, the facilitating channel institution does not take title to the goods.
