another definition in the dictionary:
Segmentation_Ba-geographic, demographic, psychographic and behaviouristic - upon which a heterogeneous market can be divided into relatively homogeneous groups.
Experience_Curv-see Learning Curve.
Valid_Objection
a truthful objection raised by a prospective buyer to a good or service offered by a salesperson, some valid objections are answerable, while others (no money, no need for the product) are not. See Objections, Hidden Objection, Invalid Objection.
see also:
Planned_Economy
,also called Controlled Allocation System, Command System, see also Free Market System, Capitalist S ...
another definition in the dictionary:
Sampling_Princi-the idea that a small number of randomly chosen units (the sample) of a total population (the universe) will tend to have the same characteristics, and in the same proportion, as the population as a whole.
Sales_Potential-an organisation's expected sales of a product in a given market for a specified period, the share of the total market that a firm can reasonably expect to attain in a given time. See Market Potential.
Market_Leader
the company whose products hold the largest market share. See Market Challenger, Market Follower, Ma ...
another definition in the dictionary:
Drip_Advertisin-limited expenditure on advertising over a relatively long period of time. See Burst Advertising Expenditure.
Deceptive_Packa-packaging intended to deceive the purchaser, excessive ullage creates the impression that the volume of the contents is greater than it actually is. See Ullage.
Single_Niching
a strategy followed by companies which operate in only one market niche. See Market Niche, Multiple ...
another definition in the dictionary:
Place_Strategy-the element of a firm's decision-making concerned with developing an efficient and effective means of storing and handling finished products and of getting them efficiently to the target market.
Date_Stamping-See Open Dating.
Counter_Adverti
advertising sponsored by pressure groups in opposition to certain products. ...
another definition in the dictionary:
Mail_Order_Whol-wholesalers who use catalogues to sell to retailers too small for full-service wholesalers to serve profitably in the normal way.
Carload_Freight-a special rate offered to companies by railways to encourage them to ship in carload (c.l.) rather than less-than-carload (l.c.l.) quantities.
Product_Line_Re
reducing the width of a product mix by decreasing the diversity of items offered across product cate ...
another definition in the dictionary:
Laboratory_Test-see Accelerated Test Marketing.
Off_Price_Retai-a retail store specialising in buying leading brand items in bulk for resale at discount prices.
