another definition in the dictionary:
Brand_Establish-the building-up of a brand in the introductory stage of the product's life cycle, brand establishment involves developing an effective distribution network for the product and convincing consumers to buy it. See Introductory Stage of the Product Life Cycle.
Industrial_Buye-individuals who purchase goods and services on behalf of the organisations by which they are employed, purchasing officers. See Organisational Buyer.
see Strategic Window.
Expert_Forecast
a sales forecasting method in which outside specialists or industry experts - economists, academics, ...
another definition in the dictionary:
AIO_Statements-expressions of a person's attitudes towards, interests in, and opinions of, a product. See Psychographics.
MkIS-abbrev. Marketing Information System.
Authoritarian_L
a style of leadership characterised by an insistence upon obedience to authority. See Democratic Lea ...
another definition in the dictionary:
Free_alongside_-a pricing approach in which the manufacturer pays the freight cost to the wharf, costs associated with loading and shipping are borne by the purchaser. See Geographical Pricing.
Exclusive_Distr-restricting the availability of a product to one particular outlet. See Distribution Intensity, Intensive Distribution, Selective Distribution.
Sales_Tasks
the job activities carried out by salespeople, these may include direct selling tasks (making produc ...
another definition in the dictionary:
Audimeter-an electronic device to record which particular television channel is tuned to by a household, marketing research firms use audimeters attached to a sample of TV sets to measure national exposure to TV advertisements, commonly referred to as a 'peoplemeter' or 'black box'. See Advertising Effectiveness.
Multiple_Unit_P-offering a lower price per unit for the purchase of two or more products of the same type when bought together than when units are bought singly.
Foreground_Radi
a term used in reference to pre-recorded or live radio programs featuring music and commercial annou ...
another definition in the dictionary:
Brand_Establish-the building-up of a brand in the introductory stage of the product's life cycle, brand establishment involves developing an effective distribution network for the product and convincing consumers to buy it. See Introductory Stage of the Product Life Cycle.
Organisational_-purchasing done by organisations for resale purposes, for use in the manufacture of other goods and services, or for the operation of their businesses.
Channel_Flows
the flow of physical goods and services, title, promotion, information and payment along a channel o ...
another definition in the dictionary:
Latent_Demand-demand for a product which can satisfy a want which is unable to be satisfied by any existing product.
Distribution_Co-costs associated with the holding of inventory and the shipment of goods to customers.