another definition in the dictionary:
Population-in marketing research, the total group that a researcher wishes to study, also called the Universe.
Monopolistic_Co-a market situation in which there are many sellers and many buyers of products which can be differentiated on price and other features. See Oligopolistic Competition, Pure Competition, Pure Monopoly.
Worldwide_Adapt
a strategy used in global marketing in which slightly different variations of a product are sold in each country, using promotion and distribution strategies which have also been modified to suit the particular needs of each country.
see also:
Empty_Nesters
those in the stage of the family life cycle where the children have all grown up and left home, typi ...
another definition in the dictionary:
Commercial_Trav-a late nineteenth century term of American origin for a salesperson.
Down_Market_Con-consumers who habitually look for, and purchase, low-priced rather than more expensive products. See Up-Market Consumers.
Mental_States_A
see Formula Approach. ...
another definition in the dictionary:
Drummers-a nineteenth century term of American origin for a travelling salesperson.
Brand_Monopoly-a circumstance in which a particular brand dominates a market.
Consideration_S
see Evoked Set. ...
another definition in the dictionary:
Discount_House-a retailer specialising in consumer durables and soft goods, attracting customers with low prices, typically, discount houses operate on low mark-ups and offer a minimum of customer service.
Oligopsony-a market situation in which there are only a few buyers.
Perfect_Competi
see Pure Competition. ...
another definition in the dictionary:
Fishyback-a term used in the physical distribution of goods to refer to a system of transportation requiring the transfer of containers from truck to ship. See Birdyback, Piggyback.
Boston_Consulti-a marketing planning tool devised by the Harvard-based Boston Consulting Group, taking as its axes economies of scale and opportunities for differentiation, it indicates an organisation's optimal competitive strategy.
Organisational_
see Industrial Services. ...
another definition in the dictionary:
Corporate_Cultu-the particular strategies, style, systems, environment and shared values within an organisation which contribute to its individuality.
Multi_Channel_M-a system in which a producer uses more that one channel of distribution, commonly, producers who use multichannel marketing systems operate their own retail stores as well as sell through other wholesalers and retailers. Multichannel retailers are also called Merchandising Conglomerates.
